Are your trade promotions off balance?

The lingering effects of the pandemic and new economic concerns have thrown a monkey wrench into your pricing strategies. In many cases, promotions are no longer offered to optimize price for products with limited inventory.

With contracts dependent on products you can’t reliably procure and control expectations so you may be racing to negotiate new agreements or find new suppliers to meet revenue objectives another way. Normalcy has gone out the window and decisions can’t happen fast enough.

OPERATIONAL
CHANGES

Retail changes
are on the move

Supply
chain delays

Labor concerns &
mounting costs

Merging fulfillment
strategies

HYPER-
PERSONALIZATION

The road to
relevance in retail

Turning
the corner

Add data
and analytics

The customer journey
is the destination

RETAIL
MARKETING

Ramping up for the
digital superhighway

Finding customers
in many new places

Going beyond marketing
for the masses

Fixing clunky
phygital experiences

Competing in
the virtual arena

PRICING &
PROMOTIONS

Shift pricing
into high gear

Gaining control
of pricing

Gaining steam
in retail

Navigating the
highs and lows

Dodging economic
impacts